Get found online and make the most of available tools.
AdWords (Google AdWords) is a pay per click (PPC) advertising service by Google for businesses wanting to show ads on Google. With Adwords you can show ads to people who are searching for your exact products or services. Plus, you only pay when someone actually visits your site or performs a valuable action.
Google My Business
Google My Business is a free and easy-to-use tool for businesses, brands, artists and organisations to manage their online presence across Google, including Search and Maps. Using Google My Business will help potential customers find you, especially if you serve people locally.
Google Analytics is a web analytics service offered by Google that tracks and reports on your website traffic. It’s an amazingly powerful tool that can give you invaluable insights like where your customers are based, what their interests are and how they interact with your website.